High-performance web design, development, and branding for Duluth, MN and Twin Ports businesses.

Services &
‍
Capabilities

From Shopify storefronts and nonprofit sites to interactive launch experiences for entertainment brands. Whether you're launching a brand, rebuilding from scratch, or integrating tools that actually talk to each other, ASDF.design has you covered.

Custom Website Development

Built from scratch or rebuilt for speed. Responsive, accessible, SEO-friendly web development for Duluth, MN and Twin Ports businesses.

  • Fully custom front-end development (Next.js, Webflow, or Shopify)
  • Component-based structure for future flexibility
  • SSR, SSG, and app-routing support
  • Accessibility and performance baked in

eCommerce Development

Scalable Shopify and eCommerce storefronts for Duluth and Minnesota businesses.

  • Shopify builds (custom themes or headless)
  • Print-on-demand integrations (Printful, Printify)
  • Stripe checkout, donation flows, subscriptions
  • Inventory logic + CMS setups

API & CMS Integrations

API and CMS integrations for seamless data flow in Duluth, MN and Twin Ports organizations.

  • Supabase (auth, DB, storage)
  • Airtable, Notion, Sanity, or CMS of your choice
  • Calendar/event integrations (AudienceView, Common Ninja, etc.)
  • Authentication, dashboards, role-based access
  • Custom API integrations (Stripe, Google Calendar, etc.)

UI/UX & Visual Design

Professional UI/UX and branding design for Duluth, MN businesses. Every pixel matters for your local brand.

  • Wireframes, mockups, design systems
  • Webflow component libraries (via Devlink or custom)
  • Interaction and motion design
  • Brand alignment and creative direction

SEO & Performance Optimization

SEO and site performance optimization for Duluth, MN and Twin Ports. Get found and stay fast.

  • Semantic HTML and proper metadata structure
  • Keyword hierarchy and top-level SEO strategy
  • Page speed audits and improvements
  • Accessibility and Core Web Vitals optimization

Ad Creative & Campaign Support

Scroll-stopping ads, merch drops, and QR campaigns built to drive real engagement for Duluth brands and creators.

  • Instagram Reels, Stories & static ad design
  • QR landing pages and YouTube Shopping
  • Shopify → Google Merchant feed optimization
  • Branded merch, stickers, and event handouts

WordPress Security & Migration

Security patching, ongoing maintenance, and clean migrations off WordPress to Webflow or Next.js, with redirects and SEO carried over.

  • Emergency patching and PHP version audits
  • Scheduled core, plugin, and theme updates with backups
  • Malware scans, cleanup, and hardening
  • Migration to Webflow or Next.js with full redirect mapping
02 / The Approach

Designed to work.
Built to last.

A good-looking website is only half the job. It needs to make sense for the people using it, the people managing it, and the business behind it.

ASDF connects design decisions to technical realities from day one. Fewer handoffs. Better questions. More room to make something that actually fits.

01 / Purpose

Start with why.

Understand the audience, the goals, and what success actually looks like.

02 / Execution

Close the gap.

Keep design and development in conversation instead of separate departments.

03 / Longevity

Think beyond launch.

Build flexible systems that are maintainable, adaptable, and ready for what's next.

03 / THE RIGHT TOOL FOR THE JOB

Platform agnostic.
Outcome obsessed.

Webflow, Shopify, custom applications, or something entirely different. The platform follows the problem, not the other way around.

01 / Visual Development

Webflow

Flexible, content-driven sites with serious attention to craft.

02 / Commerce

Shopify

Storefronts and shopping experiences designed around real customers.

03 / Custom Builds

React / Next.js

Applications, portals, and experiences that need their own architecture.

04 / Connected Systems Development

APIs / Integrations

Making the tools behind the scenes work better together.

Questions, answered.

What areas are served?

Based in Duluth, MN, serving the Twin Ports region, greater Minnesota, and select remote clients.

Do you build launch experiences for entertainment or game studios?

Yes. Recent work includes Mixtape for Annapurna Interactive — interactive web experiences built for major product launches, alongside sites for local Twin Ports businesses.

Are Shopify and eCommerce development available?

Shopify setups, custom eCommerce builds, print-on-demand, and subscription solutions are all offered for local and regional businesses.

Is branding and visual design part of the service?

Complete branding, visual identity, and UI/UX design are available to help businesses and organizations create cohesive, memorable experiences.

What sets this web development apart?

Performance, accessibility, and future flexibility are built into every project. Sites are engineered to be fast, SEO-friendly, and easy to maintain long term.

How soon can a new project start?

Most projects begin within 2-4 weeks, depending on current production schedules and project scope.

04 / Start Something

Got a challenge?
Good. We like those.

Strange idea, complicated platform, ambitious redesign, or something that doesn't fit neatly into a category. I'm listening.

Let's Talk ↗
ASDF Design / Capabilities Online - Signal Active
Currently at capacity. Booking future projects.