Eye 04: Pressed Through

The last eye before the hero went back to plain: nothing new is drawn. The logo's own letters lift and catch light, like an eye pushing up through a sheet.

Retired
Hero Concept
01 / Live signal
Acquiring signal

Hover to wake it, click to blink. On a phone: drag or tilt to look, tap or shake to blink.

02 / Notes

Inspired by The Frighteners poster: a face pressing through a sheet. The red ASDF glyphs stay exactly as they are. Near the cursor they rise, spread slightly and are lit from the upper left, and that shading alone forms a brow, a socket, a rounded eyeball, an iris disc and a dark pupil.

A blink flattens the lid into a smooth bulge with a seam. When the cursor leaves, the sheet sinks back flat.

Retired: the plain hero won. The idea was right, but the homepage read better without a pair of eyes on it.

03 / Your launch

Want one of these
for your launch?

Game reveals, film campaigns, album drops. If it deserves an interactive moment people play with and share, let's build it.

Let's Talk ↗
ASDF DESIGN / Experiments - End of Transmission
Currently at capacity. Booking future projects.