Robb Quisling
A fine artist and printmaker in Duluth, MN. This Webflow build puts his work front and center,letting tactile detail and scale breathe on screen.
Overview
Robb needed a site that was visually spare yet powerful, a digital space that wouldn’t compete with his work’s texture and presence. The end result is a quiet, elegant portfolio that puts sculpture, print, and installation front and center.
Goals
- Create a portfolio that feels as tactile and intentional as his artwork
- Keep the UX minimal and distraction-free to highlight series detail
- Ensure scalable, simple CMS for future additions and press updates
- Optimize for SEO with structured metadata and fast load times
What We Did
- Designed and built in Webflow for rapid iteration and client autonomy
- Implemented CMS collections for artworks, series, and press
- Used responsive grids and typography to respect negative space
- Added alt text, Open Graph, and schema for better discoverability
Tech Stack
Frontend / CMS
Webflow (Designer, CMS, Interactions)
Hosting
Webflow Hosting (global CDN)
SEO / Tooling
Structured data, alt text, Open Graph, meta schema
Support
Webflow Editor for easy client updates
Behind the Build
We dialed back every element to let his work stand out. Careful whitespace, large responsive images, and subtle interactions created a site that feels as patient and crafted as Robb’s art itself. The CMS was structured to let him add new series or press easily without breaking layouts.
Quick Stats
Multiple major series showcased
Loaded under 1s on most networks
SEO-optimized for name & works
Fully editable by the artist
What We Learned
Sometimes the best UX is restraint. By stepping back and letting the work lead, we built a portfolio that doesn’t just display art, it honors it.
Results Recap
- Clean, highly visual site that reflects Robb’s artistic voice
- Structured for future growth with new series and press features
- Fast, reliable, and easy for the client to maintain